Website streamlining and beautifying

Website streamlining and beautifying

Website streamlining and beautifying

Upwork

Upwork

Remoto

4 hours ago

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Website address is: www.storiesbysarahlipman.com Assets here: https://www.dropbox.com/scl/fo/cxgkdb821neo94hfz046h/AL6jgnillNuipmzIAdBbk-U?rlkey=fvbray6tevg7oeprkgpuqarc5&st=fqsphrkt&dl=0 Brief: -Overall, needs to be slicker with consistent branding throughout. The headers and footers need to look more branded. Perhaps the purple is wrong? At the moment the pink/yellow top part of the page feels like a different world to the purple/yellow bottom half of the page. -Make the heading tabs (top right) the same font as “Welcome!” for consistency. All headings = same font, all core text = same font. -Spacing - needs fixing throughout the website. -The book (Sophia Starr and a Dog to Love) should be the homepage. And the author (me) should be on the About page. Where my name is written on footer, can that match how my name is written on book cover? (Provided on asset link / the font is "TrajanPro-Bold" Make my email more prominent (on footer)? Sort out spacing/formatting everywhere for eg. on footer throughout – see ‘Contact’ above social buttons – spacing is off. Does my publishing logo (top left) need to be slightly smaller in your opinion? Remove any stock imagery – for eg. on ‘Book’ page and ‘Join the community’ section. Replace with the artwork on asset link (above). For eg. the picture of the girl holding the book titled 'SophiawBook' should go on homepage. Perhaps the illustration of the girl writing at her desk can go on Contact page. Add in Book cover somewhere. -On Sign up page: ‘Subscribe for freebies and stories’ needs to move down. Background needs changing – can it match the pink from book cover perhaps? (included on Assets link) -On Sophia Starr and a Dog to Love page - please leave room for a couple of quotes (from teachers - I am getting these). On ‘Free Downloads’: -Add two links in (one to Comprehension Test and one to Quick Fire Quiz) – so people can download these documents. Please find both attached. -Also include one of the colouring pages (titled 'Artwork-colouring') on this page. The other 2 colouring pages should be included in the auto-email that peop receive when they sign up to mailing list (more about that below). Does stock image of books on ‘Free Downloads’ look ok? -Add a ‘Shop’ page: Let’s list book for order, with this copy: "Purchase a signed paperback copy of ‘Sophia Starr and a Dog to Love’ £10.99 plus £3.99 postage (to UK)." And "Purchase a signed hardcover copy of ‘Sophia Starr and a Dog to Love’ £15.99 plus £4.99 postage (to UK)." "Sophia Starr and a Dog to Love" is out on 28th October" Can you advise what mechanics need adding here to allow orders/ take payment? I've been checking out Squarespace given the website is through them, it might be most straight forward? https://www.squarespace.com/ecommerce/sell-products We should also add picture of the ebook, Hardcover and paperback - with link to Amazon for those 3 products - can this automatically take everyone to their local Amazon site? -Add a secret page on site that is embedded into the auto email that sends when they sign up which says ‘Thanks for signing up’ so they receive a link to the free download of colouring. Note I already have an auto email set up so it just needs this bit adding. REFERENCES: -This website looks quite nice as a reference: https://www.jamielowery-author.com/ - I like how she has a character right there on home page. https://karenmcdonaldauthor.com/ - feels fun and super eye catching And this: https://eric-carle.com/ Thank you so much and I look forward to hearing. Best Sarah