Tourism Insight Analyst

Tourism Insight Analyst

Tourism Insight Analyst

Gleeson Recruitment Group

Reed

Birmingham, West Midlands (County)

2 days ago

No application

About

Job title: Tourism Insight AnalystLocation: West Midlands (Hybrid)Contract: Full-time, PermanentStart date: December 2025 - Jan 2026Salary: £40,000 (DOE) The Role We're recruiting on behalf of a regional economic development organisation seeking a talented Tourism Insight Analyst to lead on research and insight projects across the tourism and visitor sectors. This role is central to supporting data-driven decision-making, policy development, and strategic planning for the region's tourism economy. Working closely with internal teams, local authorities, and key stakeholders, you will manage research programmes, analyse data, and provide intelligence that drives investment, sustainability, and growth in leisure, business tourism, and major events. Key Requirements Conduct research and analysis on regional, national, and international data to inform tourism strategies and policy. Coordinate and manage data collection from multiple sources to support targeted activity across tourism and events. Maintain robust datasets and provide ongoing market intelligence for internal and external reporting. Collaborate with partners across the public and private sectors to gather insights and share evidence. Provide clear, concise reports and presentations on findings to stakeholders and senior management. Manage budgets, procurement, and external research contracts, ensuring value and quality control. Support the development of frameworks for data collection and analysis across projects. Identify trends, opportunities, and challenges within the tourism sector through data modelling and interpretation. Build and maintain relationships with industry partners, gover