SEO/GEO Analyst
Moburst
4 days ago
•No application
About
- Moburst is a full-service mobile-first digital agency that propels companies into category leaders through AI-powered marketing. Our methodology is driven by a proprietary AI program, with dedicated experts embedded in every department to pioneer intelligent solutions that deliver unparalleled client growth.
- Trusted by global leaders from startups to enterprises like Google, Uber, Samsung, and Reddit, we deliver end-to-end results across the full marketing stack. Our expertise spans data-driven strategy, full-funnel organic growth (ASO/SEO/AEO), award-winning creative, digital transformation with dev teams, and intelligent media planning and buying execution.
- We’re looking for an SEO/GEO Analyst, as part of this role, you will analyze performance metrics, uncover growth opportunities, and help optimize content visibility across search engines and AI-powered search tools. You’ll work closely with strategists, content specialists, and cross-functional teams to ensure our clients achieve the highest possible organic impact across all platforms.
- This role requires strong analytical capabilities, deep SEO knowledge, and an understanding of how modern AI systems evaluate and surface content. You will take a proactive, hands-on approach to identifying optimization opportunities and translating insights into meaningful actions.
- Responsibilities
- SEO & GEO Analysis
- Analyze organic performance metrics across search engines, AI tools (e.g., ChatGPT, Gemini).
- Monitor AI-prompts trends, ranking changes, visibility patterns, and competitive landscapes.
- Perform in-depth SEO audits to identify technical, on-page, and off-page growth opportunities.
- Track GEO-based performance variations and provide insights for localized optimization strategies.
- AI Tool Optimization
- Evaluate how client content is interpreted and presented in AI-driven search or conversational platforms.
- Develop optimization recommendations for visibility and accuracy across major AI tools.
- Test and document behaviors of AI models to support ongoing strategic development.
- Client Strategy & Reporting
- Translate complex data into clear, actionable insights for internal teams and clients.
- Build and maintain performance dashboards and recurring reports.
- Collaborate with teams across the organization to improve organic results and user experience.
- Cross-functional Collaboration
- Work with the Organic team to refine strategies based on trends and performance data.
- Participate in client meetings, presenting findings and strategic recommendations.
- Stay up-to-date with industry developments, algorithm updates, and emerging AI search behavior.
- Supporting the creation of internal guidelines and briefs for cross-functional teams, ensuring consistent alignment across strategic initiatives.
- Required Qualifications
- 3+ years of experience in SEO, GEO analysis, or similar analytical roles.
- Native English speaker with excellent communication, writing, and presentation skills.
- Strong experience working in a digital marketing agency or similar fast-paced environment.
- Solid understanding of SEO best practices, keyword research, ranking factors, and analytics tools (Google Search Console, GA4, SEMrush, Ahrefs, etc.).
- Comfort with data analysis, synthesis, and visualization.
- Familiarity with AI-based search platforms (e.g., ChatGPT, Gemini, Perplexity) and how they evaluate content—advantageous.
- Ability to manage multiple projects and priorities in a dynamic environment.

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