About

• About the Job
• Founded in late 2016 by Aimee Connolly, Sculpted by Aimee is an Irish-born beauty brand with a global vision. Aimee, who began her journey as a makeup artist after earning a bachelor’s degree in business, spotted a gap in the market for makeup that was both easy to apply and highly effective. Combining her passion for beauty and business acumen, she launched Sculpted by Aimee to create products that simplify beauty routines without compromising results.

• At the heart of Sculpted by Aimee is a commitment to empowering beauty enthusiasts with multitasking, user-friendly products that deliver a glowing finish in five minutes or less. Our products are designed to enhance natural beauty, applying effortlessly and blending seamlessly to help our community look and feel their best.

• In less than eight years, Sculpted by Aimee has achieved cult status, surpassing established beauty conglomerates to become the number one mass cosmetics brand in Boots Ireland*. We have expanded our presence across key retailers such as Boots and Selfridges UK, and our e-commerce platform now serves customers in 68 countries. Our 360° omni-channel approach includes a robust physical presence in over 500 retailers across eight countries and four flagship stores in the UK and Ireland.

• Our product portfolio includes over 140 makeup, skincare, and body products, all proudly certified by Leaping Bunny and recognized with 40+ industry awards. With an extensive range of complexion products offering over 100 foundation shades, Sculpted by Aimee is dedicated to celebrating real skin and promoting minimal retouching in our social media and campaigns.

• *In June 2024 Sculpted by Aimee was ranked the number one mass cosmetics beauty brand in Boots Ireland’s self-selection category.

• Due to exciting growth, Sculpted by Aimee are looking for a full-time Senior Social Media Executive to join the growing Social Media Team based in London or Dublin. This hybrid role will report to the Social Media Manager, and be a part of the exciting Marketing team.

• Accountabilities Include

• Lead day-to-day 360 management of all social channels, including planning, scheduling, posting, and real-time engagement (channels such as CRM, paid, social, brand).
• Collaborate with the content creation team to shape and brief video, imagery, and storytelling formats that bring the brand and its products to life.
• Work closely with Marketing, PR, and eCommerce teams to support product launches, campaigns, events, and brand partnerships.
• Analyze performance data and audience insights to optimize content strategies, improve engagement, and drive follower growth and conversions.
• Manage the community with brand-aligned tone of voice — responding to DMs, comments, and tagged content in a timely and thoughtful way.
• Stay ahead of industry trends, platform updates, and competitor activity to ensure Sculpted remains innovative and relevant in the social space.
• Support in managing relationships with influencers, creators, and brand advocates as part of a wider influencer marketing strategy.
• Be a role model of Ways of Working with all team members.
• Support sustainable business practices by minimizing waste, promoting responsible sourcing and reducing environmental impact.
• Foster a diverse, inclusive and ethical workplace while contributing to our community initiatives both internally and externally.
• Uphold integrity, transparency, and accountability in all business practices.

• Experience Needed
• Proven ability to grow and engage large social audiences through organic content strategy.
• Deep knowledge of platform best practices, with a particular focus on TikTok and Instagram.
• Strong content planning, copywriting, and storytelling skills tailored to social audiences.
• Familiarity with social media tools (e.g., Dash Hudson, Meta Business Suite) and basic editing platforms (e.g., Canva, CapCut, Adobe Suite).
• Excellent organisational skills and attention to detail.
• Comfortable analysing metrics and using data to inform creative direction.
• Strong understanding of brand identity, tone of voice, and visual consistency.
• A passion for beauty and a finger on the pulse of digital trends and the creator economy.
• 2+ years experience in a content creation or social media role, ideally within the beauty or lifestyle industry.
• Sculpted by Aimee is committed to creating a diverse and inclusive work environment, where all of our employees have equal access to opportunities and everyone’s voices are heard. We respect and value all differences (seen and unseen) and strongly encourage applications from all backgrounds, which will be considered regardless of race, colour, religion or belief, gender expression, sexual orientation, national origin, pregnancy and maternity, disability or age.