Senior Email Marketing Manager
Harnham - Data & Analytics Recruitment

London
•10 hours ago
•No application
About
Senior Email Marketing Manager Up to £50,000 | Hybrid - 3 days a week in London Are you a hands-on email marketer who loves leading from the front? This is a fantastic opportunity to take ownership of email strategy and delivery across multiple high-profile consumer brands within one of the UK's leading property groups. The Opportunity We're looking for a Senior Email Marketing Manager to lead a growing team and drive best practice across high-volume, multi-brand campaigns. You'll play a key role in shaping customer journeys, optimising lifecycle activity and improving performance across every stage of communication. What You'll Do Lead and mentor a team of five across email strategy, delivery and optimisation Manage large-scale B2C campaigns across 80+ brands Oversee lifecycle, triggered and BAU email programmes across multiple platforms (Dotdigital, BriefYourMarket, XMPIE) Drive testing, segmentation and personalisation to improve engagement Report on campaign performance and present insights to senior stakeholders Maintain compliance and GDPR standards across regulated communications Champion continuous improvement and innovation, including automation and AI opportunities About You Proven experience managing end-to-end email marketing in a fast-paced B2C environment Strong people leadership and mentoring skills Confident working with data and campaign analytics tools (Power BI or similar) Comfortable working across multiple brands and stakeholders Excellent attention to detail and copy accuracy Experience in regulated or compliance-heavy sectors



