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Senior Customer Analyst - Contract Day Rate: Up to £570/day (INSIDE IR35)Length: 3 monthsLocation: Hybrid - 2 days onsite (UK)Start: ASAP The Opportunity A leading global Online Retailer is seeking a Senior Customer Analyst to drive customer retention and loyalty through insight-led recommendations. This role sits within a high-performing customer analytics function and will directly influence strategy and commercial outcomes. Key Responsibilities Deliver data-driven insights to improve customer loyalty and retention Analyse customer behaviours and churn drivers to identify growth opportunities Support strategic projects across loyalty proposition development and customer growth initiatives Present insights clearly to senior stakeholders to influence decision-making Automate analytical workflows and build scalable solutions Essential Skills Advanced SQL (technical test included) Loyalty Experience is a must here Analytical storytelling - ability to translate data into commercial impact Experience in productionising analytics or code automation Desirable Dashboarding (Looker or Tableau) Python, cloud platforms Experience in e-commerce, telecoms, or loyalty-driven environments Profile Commercially minded problem solver Strong communicator with stakeholder influence Curious, proactive, impact-driven Interview Process <