
Personal Branding & Content Strategist
Upwork
Remoto
•2 hours ago
•No application
About
I am hiring a creative and strategic thinker to help shape my personal brand on social media. You’ll be responsible for defining brand positioning, messaging, and content strategies that drive growth, engagement, and authority across platforms (Instagram, LinkedIn, YouTube). Responsibilities: • Develop brand positioning, tone of voice, and content pillars. • Build and manage content calendars across platforms. • Research trends, competitor strategies, and growth opportunities. • Collaborate with my copywriter, video editor, and graphic designer to bring ideas to life. Requirements: • Proven experience building personal brands or managing content strategy. • Deep understanding of social platforms and audience growth. • Strong creative direction and storytelling skills. • Ability to think both strategically and tactically. How to Apply: 1. Briefly introduce yourself and your experience in personal branding - video recording preferred 2. Share examples of content strategies you’ve developed (or case studies). 3. Share info about the social platforms you specialise in and why. 4. Share your availability (hours/week) and timezone.