Marketing Executive

Marketing Executive

Marketing Executive

Lipton Media

Reed

London

12 hours ago

No application

About

Marketing Executive - Events£27,000 - £32,000 + Excellent BenefitsHybrid LondonLeading media events business seeks a highly ambitious and talented marketing executive to join their fast growing team.Our client delivers world-leading series of events focused on public policy and government.­­­­Your Role:This role will provide an excellent opportunity to develop your B2B direct marketing skills, using a mix of marketing methods, such as email, social media, partnership working, digital marketing, SEO, advertising and contra deals.Working in a lively, hybrid environment, the successful candidate will be creative, enjoy a diverse role with many tasks to juggle and will have the opportunity to work with other teams such as production, sponsorship, operations and sales.Full training will be provided with much opportunity for growth and development in this dynamic company.Core responsibilities:To construct and deliver comprehensive marketing campaigns for approx. 4 conferences/training courses per month, to attract paying delegates.Creating event marketing project plansConstructing and coordinating email campaignsBuilding and populating event websitesConstructing direct mailing campaignsData segmentation, targeting and list pullingSpeaker liaison and negotiating contra deals, negotiating partnerships with associations and trade bodies.Arranging advertising: websites, inserts, publications, and adverts in trade journalsAdvertising events through social media, newsletters, links and website promotionDeliver marketing campaigns within set budgets.To adhere to deadlines, including strategically planning timings and marketing campaigns.Profile:A u