
Local SEO & GMB
Upwork
Remoto
•8 hours ago
•No application
About
We're seeking a highly skilled and experienced Local SEO Specialist to join our growing team and spearhead Google Business Profile (GBP) optimization and ranking efforts. Responsibilities: Mastery of Google Business Profiles (GBP): Claim, verify, and optimize client listings, ensuring maximum visibility and searchability. Craft compelling descriptions, manage categories, upload high-quality photos, and manage reviews professionally. In-depth Keyword Research: Conduct comprehensive local keyword research, analyze competitor strengths and weaknesses, and develop data-driven strategies to dominate local search rankings. Expert Backlink Building: Secure high-quality citations from relevant directories, local publications, and community hubs to bolster local authority and trust signals. On-page Optimization: Enhance client websites for local search success with optimized title tags, meta descriptions, schema markup, and location-specific content. Performance Tracking & Analysis: Monitor performance with industry-standard analytics tools, analyze ranking fluctuations, and make data-driven adjustments to maintain continuous growth. Staying Ahead of the Curve: Continuously learn and adapt to Google algorithm updates and emerging local SEO trends. Seamless Collaboration: Work closely with marketing and web development teams to create a holistic local SEO strategy that drives leads and conversions. Qualifications: Minimum 3 years of proven experience in local SEO with a demonstrably successful track record of improving GBP ranking and website traffic. Advanced understanding of Google's local search algorithms, GBP optimization best practices, and local link building strategies. Proficiency in keyword research, on-page SEO, Google Analytics, competitive analysis, and content creation (local content a plus!). Demonstrated ability to work independently, manage multiple projects simultaneously, and meet deadlines consistently. Excellent communication, problem-solving, and analytical skills. Passion for digital marketing and a strong desire to succeed in a dynamic environment. Benefits: Competitive salary and comprehensive benefits package. Opportunity for professional growth and development. Collaborative and supportive work environment. Direct impact on client success and business growth. To Apply: Please submit your resume and cover letter highlighting your relevant experience and achievements. We encourage you to showcase your local SEO expertise by outlining a previous successful project or strategy. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Join us and become a local SEO leader!