About

About the Role: We need a hands-on Landing Page Designer who can design, develop, and test high-performing Shopify landing pages and product pages. This role is about driving measurable conversions, not just creating pretty pages. You should understand direct response marketing, CRO, and user psychology to deliver pages that sell. Key Responsibilities: Design, build, and launch landing pages and product pages in Shopify (from scratch or theme-based). Test and optimize designs through A/B testing and data-driven iteration. Apply direct response principles (hooks, offers, urgency, storytelling) into page design. Ensure mobile-first, fast-loading, and conversion-focused experiences. Work closely with marketing teams to align pages with ad campaigns and funnel strategy. Track performance with analytics tools (GA, Shopify data, Hotjar, etc.) to continuously improve results. Requirements: Strong experience in Shopify design + development (Liquid, HTML, CSS, JS). Proven track record in CRO-focused landing page and product page design. Deep understanding of direct response marketing principles. Ability to both design (Figma, XD) and implement (Shopify). Experience running A/B tests and analyzing performance data. Portfolio of live, high-converting pages required. Bonus Skills: Experience with upsell/cross-sell tools (ReCharge, Zipify, OneClickUpsell). Familiarity with paid traffic channels (Meta, TikTok) and how they shape landing page design. Copywriting knowledge to strengthen offers and CTAs. We’re Looking For: A conversion-obsessed designer/developer who can own the full cycle: design → build → test → optimize.