About

This is a London based role in a hybrid office, where you'll be required onsite 3 days per weekIntuit's Global Business Solutions Group (GBSG) is devoted to creating solutions to meet the needs and improve the chances of success for these entrepreneurs with a portfolio of solutions ranging from mileage tracking to invoicing, payroll to accounting, payments and capital. We are looking for someone to lead our performance marketing organization for EMEA, Intuit's largest market outside of the US. You will develop the media strategy, test constantly and scale initiatives to drive awareness, consideration and conversion of our Quickbooks portfolio. You will be responsible for overall planning, forecasting and optimization across all of the performance marketing channels to profitably acquire customers, build the Quickbooks brand and deliver best-in-class E2E experiences that delight small businesses and accountants across the product portfolio. Responsibilities Build performance marketing strategy for the EMEA business based on key audiences which include small business, mid market and partnersBuild, develop, coach a high performing performance marketing teamLead a team and agency partners spanning all aspects of performance marketing including; Paid Search, SEO, Paid Social, Brand/above the line media advertising, Mobile, Programmatic and CROExecute and optimise with data driven innovation to drive volume growth at a decreasing CPA efficiencyResponsible for allocating, investing and optimizing a significant media budget across all channels from top-of-funnel to bottom-of-funnel to meet performance and brand building goalsUtilize data-driven methodology, analysis and measurement to improve effectiveness and efficiency across all marketing channelsManage media agency and direct partnerships with the major platforms to build