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I am seeking a dynamic and commercially driven Head of Marketing to lead my client's marketing strategy and execution within a B2B organisation. This pivotal role requires a strategic thinker with a robust commercial mindset, capable of aligning marketing initiatives with business objectives to enhance revenue growth, market share, and brand positioning. Please note that this role is onsite. Day-to-day of the role: Strategic Leadership: Develop and implement a comprehensive marketing strategy that aligns with business goals and revenue targets. Enhance brand positioning and messaging to differentiate the company in competitive B2B markets.Commercial Focus: Collaborate closely with Sales and Product teams to ensure marketing campaigns generate qualified leads and support pipeline growth. Monitor ROI on marketing activities and optimise spend for maximum impact.Team Management: Lead, mentor, and develop a high-performing marketing team. Foster a culture of innovation, accountability, and continuous improvement.Market Intelligence: Analyse market trends, customer insights, and competitor activity to inform strategy. Identify new opportunities for growth and expansion.Digital & Content Marketing: Oversee digital marketing channels, including SEO, PPC, social media, and email campaigns. Drive thought leadership through content creation, webinars, and industry events.Budget & Reporting: Manage the marketing budget effectively, ensuring cost efficiency and measurable results. Provide regular performance reports to senior leadership. Required Skills & Qualifications: Proven experience in a senior marketing leadership role within a B2B environment.Strong commercial acumen with a track record of driving revenue through marketing initiatives.Expertise in digital m