About

I’m looking for a marketing partner who has previously grown a consumer app with economic, incentive-driven, or gamified mechanics — ideally involving supply/demand dynamics, coins/tokens, or behavioural loops. You’ll help shape the early strategy, find the traction channels that matter, and work with me to optimise the product based on user behaviour and real economics. What you’ll own * Identify and prioritise the channels most likely to produce early traction (Discords, niche groups, targeted communities). * Build a clear acquisition plan that distributes budget and effort where it pays off. * (MAYBE) Run experiments with paid ads as needed. * Design viral loops, referral mechanics, and gamified engagement systems. * Create partnerships with influencers, micro-communities, and complementary businesses. * Work closely with BI and product to adjust the in-app economy, offerings, and flows to maximise retention and utilisation. What I’m looking for * Proven experience growing at least one consumer app with loop mechanics, virality, or incentive-driven behaviour. * Someone who can lead strategy, execute experiments, and iterate quickly. * Initially available for consulting work, evolving into part-time in the next 4-8 weeks, with the potential for full-time as we scale. Located between GMT and GMT+7 for smooth collaboration. Funding & Runway We’re backed with enough funding to push growth and traction for 12+ months, giving us space to test, refine, and scale systematically. Collaboration Setup We’ll work through Slack, with async updates and weekly alignment. How to apply (Please include) * Examples of relevant past projects * What channels you’d test first for a product like this * Your availability and preferred working style * Looking forward to finding the right partner.