About

We are TABIC Ltd, a UK-based clock design and build company with customers worldwide. We are seeking an experienced freelancer (no agencies) to set up, run, and optimise our Meta (Facebook) and Instagram ad campaigns. We already have high-quality ad creatives (visuals). We will need you to provide strong ad copy variations for different product groups (Tide Clocks, Moonphase Clocks, Barometers, etc.) and manage campaigns to maximise ROI. Budget: £2,000/month — inclusive of management fees and ad spend. Responsibilities: Set up and manage campaigns on Meta & Instagram Conduct audience research and targeting Write engaging ad copy to pair with supplied visuals Test and optimise campaigns (audiences, placements, creative) Monitor and adjust daily to maximise performance Provide clear monthly reports and recommendations Requirements: Demonstrable experience running Meta & Instagram ads with measurable ROI Strong understanding of eCommerce and direct-to-consumer strategy Skilled at ad copywriting and audience segmentation Freelancers only — no agencies Nice to Have: Experience in luxury goods, home décor, or lifestyle products Knowledge of international campaign optimisation Please include: A brief intro about your experience with Meta/Instagram ads Examples of past campaigns + results (before/after metrics, ROAS, CTR, conversions, etc.) Your breakdown of management fee vs ad spend within our £2k budget