About

I run a consulting and advisory service that helps businesses choose the right CRM platform tailored to their specific needs. To expand my reach and attract high-quality leads, I’m seeking an experienced Facebook/Meta Ads Specialist with a proven track record of developing eye-catching, engaging, and highly clickable ad campaigns. For your reference, our landing page for this campaign is: www.whichCRM.co.uk IDEAL CANDIDATE The ideal candidate will: - Have demonstrated success running Facebook/Meta ad campaigns that drive lead generation for Consulting firms that provide advisory services. - Be skilled in creating compelling ad creatives and copy that resonate with business decision-makers. - Have strong expertise in audience research, targeting, and retargeting strategies to maximize ROI. - Provide guidance on ad budget allocation, campaign optimization, and scaling. - Deliver data-driven insights and reports to measure performance and improve results over time. SCOPE OF WORK: - Develop and design ad creatives (copy + visuals) that align with our brand and messaging. - Assist with the set up and management of campaigns - focused on generating qualified leads for our advisory services (including implementation of tracking and analytics for lead attribution and conversion). - Optimise campaigns weekly for performance and cost-efficiency. EXPERIENCE REQUIRED - Proven case studies or examples of successful Facebook/Meta campaigns (preferably for firms who provide B2B clients with consulting / advisoryservices). - Strong understanding of lead generation funnels. - Ability to work independently and proactively suggest ideas and strategies. - Excellent communication skills. DELIVERABLES - High-performing Facebook ad campaigns that consistently generate qualified leads. ADDITIONAL INFORMATION 1 - This will be an ongoing project if results are strong. 2 - Please answer ALL questions asked to be considered. No exceptions. 3 - Communications are key in this role. Hence, please only apply IF you are fluent and can speak English to a very high standard (ideally native).