
Facebook Ads Expert for Online Education Business
Upwork
Remoto
•11 hours ago
•No application
About
We’re a growing online education brand in the electronic music production niche, seeking a results-driven Facebook Ads Specialist to set up and scale our digital marketing campaigns and drive sales for our online courses and high-ticket coaching program. 🎯 What You’ll Do - Plan, build, and manage highly targeted Facebook and Instagram ad campaigns to generate qualified leads and sales. - Develop and test creative strategies (ad copy, creatives, hooks, offers) that resonate with our target audience. - Optimize campaigns for ROAS and CPL, continually testing and iterating for better performance. - Set up and manage retargeting campaigns to nurture leads down the funnel. - Collaborate with our marketing team to align ad strategies with launches, promotions, and evergreen funnels. - Analyze data and produce weekly performance reports with actionable insights. 💡 What We’re Looking For - Proven experience managing successful Facebook Ads campaigns with measurable ROI (ideally in the online education/coaching space). - Strong understanding of Meta Ads Manager, pixel tracking, custom audiences, and lookalike audiences. - Ability to analyze campaign data, spot trends, and make data-driven decisions. - Creative mindset for producing engaging ad concepts that stop the scroll. - Strong communication and time-management skills. - Bonus: Experience with high-ticket funnels and info product marketing. Send your portfolio or examples of past campaigns (including ROAS/CPL results) along with a brief cover letter explaining why you’re the perfect fit for this role, and let us know if you're open for a test task. Mila