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I’m hiring an expert brand identity designer to create a premium logo + brand system for a new physical product brand. This is not a basic logo job — I need someone who understands real brand building, typography, and visual systems. Fast turnaround required. SCOPE - Primary brand logo - Product logo - Brand icon/mark - Typography + color system - Light brand usage guide - Branding applied to product + launch visuals STYLE DIRECTION - Minimal, precise, premium - Purposeful and engineered - Confident form language - References: Rivian, YETI, Peak Design, Arc’teyx REQUIREMENTS - Strong portfolio of brand identity systems (not just logos) - Experience branding physical products / hardware - Clean execution + sharp typography This is not a clip-art logo job. No Canva, no stock icons, no AI logo tools, no templates.