About

What We’re Looking For: We have several audience groups that need tailored email flows and ongoing communication: Leads who booked an FCA (free consultation) but did not proceed Create and send targeted follow-up campaigns. Develop VSL (Video Sales Letter) emails for each dentist/treatment (3–4 mins long) explaining the process, benefits, warranties, and premium brands. The goal: rebuild trust, address objections, and encourage bookings. Leads who enquired but have not yet booked Build and update a fresh database each month. Nurture these leads with before & after transformations, patient success stories, and occasional offers or discounts (1 per quarter). Existing members and current patients Create a monthly newsletter with updates, new treatments, and team highlights. Send appointment reminders and retention-focused communications. Feature occasional offers or freebies from local partners to increase engagement and brand loyalty. Skills & Experience Required: ✅ Fluent in English (must be able to write clear, persuasive copy suitable for a premium brand) ✅ Proven experience with email automation tools (Klaviyo, Mailchimp, ActiveCampaign, or similar) ✅ Experience in patient communication or healthcare marketing ✅ Strong understanding of nurture flows, segmentation, and database management ✅ Ability to design visually appealing, mobile-friendly email templates ✅ Copywriting skills with a focus on conversion and storytelling What We Provide: Access to clinic assets (logos, before/after photos, video footage) Clear brand guidelines and tone of voice Collaboration with our in-house marketing team Long-term potential if results are strong To Apply: Please include: A brief introduction and your experience with dental or medical email marketing Examples or screenshots of email campaigns you’ve created The tools and platforms you’re most comfortable using Your proposed project rate Budget: Open to discussion based on experience (looking for a long-term collaboration). Location: Remote (UK time zone preferred).