Digital Marketing Manager

Digital Marketing Manager

Digital Marketing Manager

Hays Specialist Recruitment Limited

Reed

Darlington, County Durham

1 day ago

No application

About

Your new company is a leading UK-based facilities' management (FM) company.Specialising in creating exceptional workplace experiences for corporate office occupiers.Your new role Website & SEO Management: Manage the ongoing success and performance of the company website, ensuring content is up-to-date, on-brand, and optimised for user experience and lead generation.Work closely with our SEO partner agency to implement optimisation strategies, monitor performance metrics, and identify opportunities to improve traffic, engagement, and search visibility. Social Media Management:Manage and grow social media presence, primarily LinkedIn, ensuring consistent, on-brand posts and engagement.Manage sponsored LinkedIn advertising campaigns, including planning, targeting, budgeting, and performance optimisation to maximiseROI.Campaign Management:Plan and deliver multichannel marketing campaigns, ensuring content is tailored to the platform, audience, and campaign objectives.Content Creation:Write and produce engaging content, including website articles, blogs, case studies, email campaigns, award submissions, and visuals to support brand storytelling and lead generation.Maintain and manage the content calendar to ensure timely and consistent publication across all platforms.Video Production:Lead on video content creation for social media, including developing briefs, scripting, storyboarding, and overseeing visuals to ensure videos are on-brand and aligned with campaign goals.Coordinate recording and editing processes, working with external agencies as needed.Brand Consistency:Ensure brand messaging and tone are consistent across all marketing collateral and communication channels.Internal Communications:Support the creation and delivery of internal communications, including intranet u