About

• Effectively communicate digital strategies and rationale for tactical approaches of each campaign.
• Be a platform expert, familiar with all optimization levers and features of the DSP.
• Stay apprised of current and new DSP functionality and/or data offerings and successfully deploy on relevant campaigns.
• Keep up-to-date with industry trends and be a subject matter expert on programmatic media buying.
• Collaborate with IT, Ad Operations, and Media Planning Teams on site tagging, creative tag delivery, campaign strategy/execution, and reporting.
• Collaborate with Analytics and Database Teams to leverage DMP segments for specialized targeting.
• Spot opportunities for new tactics/improved ROI/forecast investment and return.
• Become a platform expert, familiar with all optimization levers and features of the DSP.
• Set up programmatic campaigns for launch (creative trafficking, testing, tag management, ad server campaign setup).
• Help identify new opportunities, and present recommendations for growth.

• Bachelor’s degree in a technical or business discipline (Economics, Business, Engineering, Mathematics).
• At least 1 year experience in an analytical capacity.
• Competitive monitoring tools, ComScore, Compete, Pathmatics, is preferred.
• Experience buying or selling media on an advertising platform (DSP, SSP, Google AdWords).
• Proven technical knowledge to understand how to utilize our tech stack to design and optimize campaigns.
• Expert in Excel and/or Spreadsheets.

• Competitive compensation package, including salary, bonuses on hiring goals, and company merit-based bonuses.
• Entrepreneurial, can-do passionate team.
• Driven work environment that recognizes, respects and appreciates results.
• Discounts on all the gear we sell.
• No red tape or difficult access to management.