CRM Communications Officer

CRM Communications Officer

CRM Communications Officer

Capital On Tap

Cardiff, Wales, United Kingdom

7 hours ago

No application

About

  • We’re Capital on Tap 👋
  • 💳 Capital on Tap was founded with the mission to help small business owners and make their lives easier. Today, we provide an all-in-one business credit card & spend management platform that helps business owners save time and money. Capital on Tap proudly serves over 200,000 businesses across the world and our goal is to help 1 million small businesses by 2030.
  • Hybrid role based 3 days a week in our Cardiff office.
  • The Role
  • We are looking for a data-driven CRM Communications Officer/ Analyst to join our team. This is a hybrid role that blends creative storytelling with data-driven marketing. You will not only craft compelling messages but also ensure they reach the right customer at the right time through sophisticated targeting.
  • Working closely with our Growth Associate and Marketing Manager, you'll dive deep into our customer data to understand behaviour and identify key segments for targeted campaigns. A major part of your role will be to master our CRM platform, Customer.io, using it to build, test, and deploy communications across email, SMS, and other channels.
  • Reporting to our Marketing & Communications Senior Manager, you'll gain invaluable experience at the intersection of marketing, data, and technology in a fast-paced FinTech environment. This is a brilliant opportunity for a strong communicator who is eager to develop in-demand technical marketing skills and see the direct impact of their work on hundreds of thousands of customers.
  • What you'll be doing
  • Build, test, and deploy largely email marketing campaigns and automated workflows using our CRM platform, Customer.io.
  • Draft, edit, and proofread a wide range of communications, ensuring a high standard of quality.
  • Analyse and use customer data to build and refine audience segments for targeted campaigns.
  • Monitor campaign performance and assist in preparing reports on key metrics.
  • Support A/B testing of subject lines, copy, and calls-to-action to improve effectiveness.
  • Collaborate with Product, Operations, and Credit teams to gather information for customer updates.
  • Maintain a content calendar for customer communications to ensure a coordinated approach.
  • What we are looking for
  • Around 1–2 years of commercial experience in email marketing, CRM, growth, or a related role.
  • A data-driven mindset i.e. enjoys working with data to understand performance and customer behaviour.
  • Experience analysing data or campaign performance (e.g. Excel, SQL, BI tools, CRM reporting), or a strong desire to build these skills.
  • Excellent verbal and written communication skills, including copy editing and proofreading
  • Experience with any CRM or email marketing platform is a big plus (e.g Customer.io, Braze, Hubspot), but a proactive willingness to learn is essential.
  • What you get in return
  • ✨The opportunity to deliver high-impact projects that will have immediate and noticeable impact on our business
  • 📈A competitive salary and meaningful career progression
  • 🏥 Private Healthcare, Worldwide Travel Insurance and Dental Cover through Vitality
  • 🎁 Anniversary Rewards (£250, £500, £750, 4-week Fully Paid Sabbatical)
  • 👛 Salary Sacrifice Pension Scheme up to 7% match
  • 🏖️ 28 days Holiday (Plus Bank Holidays)
  • 📖 Annual Learning Budget
  • 👪 Enhanced Parental Leave
  • 🚲 Cycle to Work Scheme
  • 🚂 Season Ticket Loan
  • 💬 6 Free Therapy Sessions Each Year
  • 🐶 Dog Friendly Offices
  • 🍫 Free Drinks and Snacks In Our Offices
  • Interview Process
  • ✨ 30m initial interview with Talent Partner
  • ✨ 45m interview with Marketing & Communications Senior Manager - technical questions and CV walk through
  • ✨ Take Home Task, followed by 1hour final stage interview with Marketing & Communications Senior Manager and CCO
  • Other Info
  • 👍Check out our ‘Top Tips’ for interviewing.
  • ✔️Keep updated on new job opportunities by following us on Linkedin.
  • 📧Email careers@capitalontap.com if you have any questions.
  • Excited to work here? Apply!
  • If you’d like to progress your career within our fast growing, profitable fintech then click apply and we will aim to get back to you within 3 working days (during busy periods this could take up to 5 working days.)