About

• Reports to: Matt Pate, Head of Growth
• Location: Hybrid – Harpenden HQ (2 days p/w) + remote; occasional site visits to gyms for research
• About MARCHON
• MARCHON is the UK’s premium performance-lifestyle ecosystem, one brand that helps driven people train, fuel and dress for a life without limits. World-class coaching sits at the centre, backed by certified performance nutrition and movement-ready apparel, all amplified by our beacon gyms.
• Founded by ex-England rugby player and CEO Ollie Marchon, the company has grown from a single HQ club to a true omni-channel offering: the Train app, a fast-scaling supplement line, and physical hubs that bring the experience to life.
• We’re still small enough that every new teammate leaves fingerprints on the product, yet the momentum is real. Our 2026 plans are ambitious to say the least, as we make a step-change in evolving our ecosystem between training, supplements and apparel.
• If you care about high standards, straight talk and making a visible impact, you’ll feel at home here. Join us while there’s still room to shape the journey.
• Mission
• Drive Marchon Training’s growth by creating scroll-stopping, high-converting creatives to accelerate Marchon’s journey to become a global fitness brand.
• Key Responsibilities
• Lead creative ad production end-to-end, from strategy, ideation, and scripting to shooting, editing, and iteration.
• Write high-converting scripts, hooks, and CTAs rooted in user insights and consumer psychology
• Establish systems to scale content by using freelancers, creators, and AI tools
• Source, manage, and brief UGC creators, Marchon athletes and ambassadors
• Build and maintain a system to test multiple creative angles, hooks, and formats each week
• Collaborate with the Head of Growth to run a high-tempo testing process: launch variations weekly, analyze data, and iterate
• Collaborate with the marketing and creative teams to understand objectives, campaigns, product, and feature launches
• Conduct user and competitor research to inform new creative angles and formats
• Creative performance chops: You have a track record of producing high-performing ad creatives on TikTok or Meta that drive real results, with the metrics to back it up.
• Strong storytelling: You can craft scroll-stopping hooks and emotional narratives that make people feel something.
• Data-literate: You’re confident in interpreting performance data (Hook, Hold, CTR, etc.) to figure out what’s working and where to double down.
• Organized and scrappy: You can manage multiple creative pipelines at once, set up repeatable systems, and move quickly.
• Founder mindset: You take initiative, move fast, solve problems independently, and own your outcomes.
• UGC and creator fluency: You’ve sourced, briefed, and managed UGC creators or freelance video talent and understand how to get great content from them.
• AI-comfortable: You’ve explored or actively use AI tools to enhance speed, ideation, or production in your creative workflow.
• 22 days holiday + 8 bank holidays + your birthday off
• Pension contributions
• “Starter Pack” of all things MARCHON
• £400 gift card each year for MARCHON Supplements & Apparel
• Year-round staff discount on Supplements & Apparel
• Free membership to all MARCHON gyms
• Full access to MARCHON Online training & nutrition platform
• Choice of PC or Mac laptop