 
        Creative Strategist for Beauty & Haircare Brand (DTC Focus)
Upwork
        
Remoto
•6 hours ago
•No application
About
We are a 7 figure beauty brand dominating the premium wig and haircare space across the UK, US, and international markets. With a growing cult following, loyal customer base, and high-performance product line, we are now building a world class creative team to scale to the next level. We are looking for a Creative Strategist who understands beauty, understands hair, and knows how to turn customer desires into scroll stopping, conversion driven content. If you’ve worked with brands that cater to women of color, specialize in hair extensions or wigs, or you’ve scaled a beauty brand from six to seven figures or beyond, keep reading. About the Role This is not a passive role. You’ll lead the creative direction across paid ads, organic content, and influencer led campaigns by crafting storyboards, writing attention grabbing hooks, and directing UGC that performs. You’ll work closely with our editors, media buyers, and content creators to develop high converting creative strategies that are deeply rooted in beauty psychology, platform trends, and data driven insights.
 
             
         
				
 
        



