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I’m looking for an experienced Facebook Ads creative specialist to design a high-converting Facebook advert (image + copy) promoting Trustist — a review aggregation and reputation management platform. Our goal is to generate leads from local service businesses (e.g. electricians, builders, estate agents, trades, hospitality) across the UK, especially in Aberdeen and Aberdeenshire, who want to grow enquiries by showcasing their 5★ reviews from Google, Facebook, Trustpilot and more. The advert should be eye-catching, professional, and clearly explain the benefit: “turn your reviews into revenue.” Deliverables: 1x Facebook ad image (1200x1200 or 1080x1080) 1x primary ad text (short, attention-grabbing, benefit-focused) 1x headline and call-to-action (Optional) Suggestions for interest-based audience targeting Requirements: Proven experience creating Facebook ads for B2B or service businesses Strong design skills for social media Excellent copywriting (benefit-driven, action-oriented) Understands how to drive leads from cold audiences Nice to have: Experience in SaaS, marketing, or local business lead generation Familiarity with Facebook Ads Manager and Meta Business Suite Please include examples of previous Facebook ads you’ve created (image + copy) and any results achieved (CTR, leads, etc.) with your proposal.