Copywriter for Landing Page for Membership Club
Upwork

Remoto
•24 hours ago
•No application
About
Overview FOMO is a London-based filmmaking company with two divisions: FOMO Rentals (camera and lighting hire) and FOMO House (a creative clubhouse and membership network for filmmakers). We’re relaunching FOMO House with a new membership model aimed at ambitious, emerging filmmakers — directors, producers, DPs, and small production teams (typically aged 20–35). The new offering combines access to our Shoreditch clubhouse with a curated programme of events, mentorship, and networking opportunities designed to help members grow their careers. Objective We’re looking for a professional copywriter to refine and rewrite our FOMO House 2.0 landing page so it feels confident, compelling, and clearly communicates the new value proposition. The goal is to convert high-quality leads from our existing database into “Founding 50” early-access members. Important note This is not an SEO project. The page will not be public at launch and will only be shared directly with warm leads in our CRM. We’re focused on clarity, tone, and persuasion — not keyword strategy. Current status We’ve already developed a full draft with a clear structure and messaging hierarchy. We now need a professional writer to elevate the language, improve the flow, and make it more emotionally engaging — clear, human, and persuasive without sounding salesy. Tone and style • Confident, warm, conversational — not corporate or hypey • Written for smart, ambitious creatives • Benefit-led (network, opportunity, access) rather than feature-led • Should feel more like Soho Works, Creative Review, or It’s Nice That than a co-working brand Timeline Ideally within 1–2 weeks of starting. Supporting Docs: - Current draft of landing page: https://docs.google.com/document/d/1c7cFw5lPAsV8MY2rY4flkkM4j7D56rBFoDh9Bfi9NO4/edit?usp=sharing - Our ideal customer personas (Please only reference Hannah / Rick / Danny): https://docs.google.com/document/d/16tn43mFqWHLBJpszM_niZY0mgQIUGTWq7-FrSk0CwHs/edit?usp=sharing




