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Conversion Rate Optimisation (CRO) Manager ??Location: Hybrid (3 days a week in Derby office)??? Type: Permanent, Full-time?? Up to £45,000 plus benefits About the roleWe’re looking for a data-driven and strategic Conversion Rate Optimisation (CRO) Manager to join our growing Digital Marketing team. In this pivotal role, you’ll be responsible for increasing conversion rates across a variety of digital lead sources, including our website, digital tools, introducers and network of 200 mortgage firms. You’ll lead the creation and execution of a robust testing roadmap, identifying pain points and optimising user journeys to drive measurable improvements. ?? Key Responsibilites Develop and implement a CRO strategy focused on achieving a strong conversion rate across digital channelsDesign and execute A/B and multivariate tests using tools such as Optimizely, Hotjar and EngageAnalyse user behaviour and journey data to identify friction points and opportunities for improvementCollaborate with marketing, UX and development teams to implement test variations and optimise performanceBuild and maintain a CRO roadmap aligned with business goals and lead generation targetsReport on test outcomes and conversion metrics, providing actionable insights to stakeholders �? What We’re Looking For Proven experience in a CRO or UX optimisation role, ideally within a D2C, corporate or digital agency environmentStrong analytical mindset with a data-led approach to decision-makingCurious and proactive in identifying opportunities to improve conversion performanceHands-on experience with CRO tools such as Optimizely, Hotjar, and EngageFamiliarity with HTML and CSS is desirableExcellent communic