Branded Content Editor, Skift Meetings and SkiftX (Remote, Anywhere UK/Canada)

Branded Content Editor, Skift Meetings and SkiftX (Remote, Anywhere UK/Canada)

Branded Content Editor, Skift Meetings and SkiftX (Remote, Anywhere UK/Canada)

Skift

5 hours ago

No application

About

  • The Opportunity
  • Skift is the most influential media & events company in the global business of travel. We are a globally fully-distributed company with tent poles in New York City, London, Abu Dhabi, and Delhi. All of our teams work from anywhere they are based.
  • SkiftX is Skift’s in-house sponsored content studio, delivering best-in-class multi-platform content marketing programs for Skift’s flagship brand, including our sibling brand Skift Meetings, the most trusted publication that global meetings and event professionals turn to for guidance and inspiration about innovation in the meetings industry. The studio’s work is helping define how the travel industry speaks to its stakeholders, clients, and partners, both externally and internally.
  • SkiftX is looking for a full-time Branded Content Editor to primarily lead its Skift Meetings sponsored content projects (articles, reports, virtual and live sessions, etc.) and secondarily, support sponsored content on the SkiftX side. The right candidate will have a combination of editorial knowledge of the meetings and events sector and strong client management experience.
  • The role focuses first and foremost on the creation of written sponsored content and client management activity for Skift Meetings sponsor partners on the Skift Meetings business. The right individual will possess a strong knowledge of the meetings and events sector, as well as prior skills creating sponsored and/or editorial content, comfort with daily client account management, and ideally, public speaking experience to help support the team’s clients and business needs. This position is remote/WFH, with preference for those located anywhere in the United Kingdom or Canada.
  • Skift is a fully distributed, remote company with employees based across the globe. This position is remote and requires a high level of coordination and communication skills to be successful. You must be able to work independently, meet goals, set tasks in a timely manner, join meetings via video, and periodically work outside normal company hours for special events or projects.
  • Some of What You'll Do
  • VERY IMPORTANT: Written sponsored content production: Write and/or manage freelancers who develop award-winning branded content programs for Skift Meeting sponsors. Typical formats include: articles, interviews, long-form trend reports, and moderation of presentations by sponsors at Skift Meetings virtual and in-person events. This is the bulk of the job.
  • Day to day client management: Collaborate with Skift’s sales team to handle ongoing client communications related to a variety of Skift Meetings sponsor content projects for clients in the Event Tech, Hospitality and Destination sectors, among others.
  • Skift Live partner event moderation and production: Lead and/or support other SkiftX team members with the development and on-stage moderation of partner content at Skift Meetings virtual and in-person events, including panel discussions at the annual Skift Meetings Forum along with virtual webinars and Skift Meetings events.
  • Pre-sale ideation: Support Skift Meetings’ sales team in the development of strategic program and content ideas for high-value clients when required.
  • Collaborate with Skift Meetings project manager on timelines, content promotion, client communication.
  • Ensure all content is delivered on time, maintains a high level of journalistic quality, features a consistent tone and style, and supports and reinforces key messages aimed at Skift’s audience.
  • Other tasks as required.
  • The Experience You Bring
  • Excellent communication and writing skills: Experience ideating, editing, writing, and proofing sponsored content in a variety of formats (articles, reports).
  • Experience working with clients, managing client relationships and feedback. Prior experience at a PR, advertising or marketing agency is a plus.
  • Understanding of, and interest in, corporate meeting and event trends including event technology tools, event planning best practices, attendee experience design, destination marketing, hotel event planning, trade show best practices.
  • Prior work with public speaking, presenting, or moderating at events, either in person or online (examples: client webinars, on-stage panels, breakout sessions)
  • Proven experience in a high-output, fast-moving, environment such as digital marketing company, ad agency, and/or a branded content studio at a media company.
  • A strong knowledge of marketing and marketing communications: understanding of how to turn client goals and ideas into effective, engaging content that is informative to Skift readers while also meeting sponsor business goals.
  • Previous experience and understanding of how to work with clients or partners in the meetings and events sector is a significant plus.
  • Fluency in English; an ability to speak and write in conversational and professional English in a nuanced way, free of grammar or spelling errors.
  • Experience with WordPress, HubSpot, Google Drive Suite (Docs, Slides, Sheets), and Basecamp.
  • How You Work
  • You’re passionate about bringing original ideas to the table and helping brands communicate their message in authentic, engaging ways.
  • You’re a master communicator who knows how to sell ideas.
  • You’re proactive in taking a raw idea from a client or a teammate and knowing the steps to turn that idea into a fully-formed piece of content like an article or a report or a on-stage talk.
  • You’re comfortable coming up with the big ideas but also figuring out how to organize cross-team resources to bring them to life.
  • You’re comfortable collaborating across various teams and disciplines (ex - design, marketing, editorial, video, sales, events) to produce cross-discipline projects.
  • You are a responsible teammate and able to work independently and autonomously.
  • You know how to apply your organization skills by managing the details while keeping an eye on the big picture -- and driving logistics from ideation to execution.
  • Bonus Point
  • Knowledgeable and passionate about the travel industry
  • Personality/Attitude/Culture
  • Skift's culture is diverse, very cohesive and full of people who love what they do and bring the best of them to work. We are remote but very connected and caring about each other.
  • How To Apply
  • PLEASE SEND US A COVER LETTER ALONG WITH YOUR RESUME when you apply through our application system.
  • An Equal Opportunity Employer, Skift celebrates diversity and is committed to creating an inclusive environment for all employees. Our goal for our team and our culture is to reflect the diversity of travelers around the globe.We welcome applicants from all life experiences and encourage members of traditionally underrepresented backgrounds to apply, including people of color, women, people with disabilities and LGBTQ+ people.
  • Here's What You Can Expect Next
  • If you apply and are selected to interview, a Skift team member will reach out to you to schedule a time to connect