Brand Manager – B2B
Michael Page Marketing

Manchester, Lancashire
•13 hours ago
•No application
About
Our client are seeking a skilled Brand Manager to lead and enhance marketing efforts for a specific product range within an established company. This role requires a strategic thinker with a focus on brand development and market engagement. Client Details Our client is a well-established B2B organisation based in Manchester, selling physical products into areas such as automotive and construction. As a medium-sized company, they are known for their innovation and commitment to delivering high-quality products to their customers. Description The key responsibilities for the Brand Manager - B2B role will include: Develop and implement effective brand marketing strategies to enhance brand awareness and market positioning for a specific product range.Oversee the creation and execution of marketing campaigns across various platforms.Collaborate with internal teams to ensure brand consistency and alignment with organisational goals.Analyse market trends and competitor activities to identify growth opportunities.Manage the marketing budget and ensure campaigns deliver value for investment.Generate detailed reports on campaign performance and present findings to senior management.Work closely with external agencies and suppliers to deliver marketing projects on time.Support the development of innovative marketing materials to engage target audiences effectively. Profile For the Brand Manager - B2B role, a successful candidate should have: Proven experience in brand marketing, ideally within a B2B organisation, however this is not essential. B2C Brand experience will be considered. 2-3+ years experience working in a full time marketing role. Working for a company selling and distributing physical products is highly desirable. Strong understanding of marketing strat
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