About

• WHO ARE WE?
• Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState.
• As The Discovery and Conversion Company, our mission is to connect consumers with the world’s leading brands through data-driven content and technology.
• Headquartered in South Florida with a remote-first team spanning over 15 countries, we’ve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.
• WHY JOIN US?
• At Launch Potato, you’ll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers.
• BASE SALARY: $110,000 to $150,000 per year

MUST HAVE

• 5–7+ years in technical/messaging operations or marketing technology
• Expertise with high-volume messaging platforms and APIs (e.g., SendGrid, Twilio, Mailgun, Sailthru)
• Advanced knowledge of email deliverability protocols (SPF, DKIM, DMARC) and domain/IP management
• Proficiency in HTML/CSS for email, spreadsheets, and comfort editing landing page/web content
• Strong scripting skills (Python, JavaScript, or similar) with experience building internal automation tools
• Proven success leading platform migrations, vendor integrations, and owning lifecycle messaging systems
• Excellent communication skills and documentation habits
• EXPERIENCE: 5-7+ years in messaging infrastructure, automation, or MarTech with a strong track record of hands-on execution and cross-functional ownership.
• YOUR ROLE
• Own and optimize Launch Potato’s messaging systems across email, SMS, and push channels to increase reliability, scalability, deliverability, and business impact.
• OUTCOMES
• Own and scale ESP, SMS, and push notification platforms; lead technical vendor relationships and platform configurations
• Drive development of lifecycle, transactional, and promotional messaging workflows that increase engagement and retention
• Lead major data and platform migrations while maintaining compliance and robust documentation standards
• Monitor and resolve deliverability, domain, and IP issues across all messaging systems; maintain high inbox performance
• Build lightweight automation tools and scripts to increase operational efficiency and reduce manual workflows
• Lead root cause analysis and incident resolution related to messaging infrastructure
• Enable internal stakeholders (especially marketing) through training, documentation, and scalable workflows
• Collaborate cross-functionally with engineering, analytics, and product to align messaging execution with company KPIs
• COMPETENCIES
• Technical Ownership: Takes initiative to own complex infrastructure; drives integrations, migrations, and custom tooling without needing oversight.
• Technical Expertise: Demonstrates solid hands-on technical foundations in Python, Javascript, HTML/CSS, and messaging platforms
• Strategic Problem Solving: Thinks holistically about system design, balancing scalability, security, and business needs with hands-on execution.
• Communication & Enablement: Translates technical complexity into clear enablement for internal teams; maintains high-quality documentation and training.
• Adaptability: Thrives in fast-paced environments by proactively identifying gaps and delivering scalable solutions to evolving problems.
• Detail-Oriented Execution: Applies precision to vendor setups, DNS configs, API integrations, and audits to ensure quality and compliance at every step.
• Collaboration: Partners seamlessly with engineers, marketers, and analysts to align tools, data, and operations around business outcomes.
• Growth Mindset: Seeks new technical challenges and continually improves processes to enable innovation and reliability in messaging systems.
• TOTAL COMPENSATION
• Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework. Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits. Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost-of-living adjustments.
• Want to accelerate your career? Apply now!
• Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.
• We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.