Associate Director, Web Taxonomist

Associate Director, Web Taxonomist

Associate Director, Web Taxonomist

Efinancialcareers

Reed

London

3 hours ago

No application

About

About the Role:Grade Level (for internal use):11 About the Role:The Team:The Web Taxonomist will be a key member of the Enterprise Marketing Strategy and Demand Generation team, supporting the execution of a consistent enterprise-wide digital experience. Reporting to the Director of Digital Acquisition who has responsibility across paid media and search engine optimization, this role plays a crucial part in organizing and optimizing web content across S&P Global's corporate and divisional sites to ensure consistency, discoverability, and user-centric navigation. Working closely with content owners, SEO leads, UX designers, and technical teams, the Web Taxonomist will enable a more effective and scalable web experience for customers. The Impact This role is instrumental in bringing order and clarity to a complex and expansive content ecosystem. By creating and maintaining robust taxonomies and metadata structures, the Web Taxonomist ensures that content across corporate and divisions is easy to find, contextually relevant, and aligned with user intent. Their work directly supports customer journey optimization, content personalization, and search performance, thereby improving engagement and conversion. Responsibilities Develop and maintain a centralized taxonomy and metadata schema for S&P Global's enterprise web properties. Conduct audits of existing site structures and content groupings to identify inconsistencies and opportunities for enhancement. Partner with UX, SEO, content, and technical teams to ensure taxonomy supports business goals, user experience, and search optimization. Support the development of tagging frameworks for Adobe Experience Manager (AEM), Adobe Target, and personalization tools. Serve as a subject matter expert in organizing content by audience, topic, industry, and solution area